Retirement Planning: Why Gen Xers Must Understand Marketing

Corey Koehler
5 min readDec 19, 2023

Let’s talk about marketing and why it is THE most important skill for you to have in your offensive retirement portfolio.

It all starts with a quote I overheard on a podcast…

“We are all just storytellers and toolmakers.”

It made me look at the meaning of work in a whole new light.

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Corey Koehler

Google Ads Guy | Entrepreneur | Music and NFL Geek | 80s Kid Sharing adventures in music, marketing & early unretirement. https://start.redefiningretirement.io/